Engleberg, Isa N. : Prince George's Community College
Daly, John A. : University of Texas at Austin
Summary
Presentations in Everyday Life began with one simple question: "What do real people want and need to know
about presentation speaking?" The Second Edition continues to provide practical, time-tested answers to this
question using the most current communication theory and research available. The authors employ a straightforward
approach to appeal to the diverse student body enrolled in introductory public speaking courses. They also place
a solid emphasis on the how-tos of selecting the best strategies and developing the necessary skills to become
effective speakers. This edition maintains a flexible modular configuration while adding an updated design and
enhanced art to help reinforce understanding of concepts covered in the text.
New! A greater emphasis on cultural diversity speaks to a wide range of students and adult learners.
New! Presentation Principles in Action provides students with a hands-on application of chapter concepts through
class exercises, questionnaires, speaking assignments, and assessment instruments.
Opening Questions offer a road map to each chapter. The questions are then answered in context in the chapter
summary.
Mini-modules give step-by-step instruction on presentation techniques often glossed over in other texts. Topics
range from microphone use to how to deal with a hostile audience.
Real World, Real Speakers--stories told by the authors, presenters, and professionals--illustrate chapter principles
and strategies in action while offering honest portraits of potential speaking experiences.
FAQs provide short answers to questions students have asked the authors, such as "Can I fake charisma?"
and "What should I do with my hands?"
Tips drawn from the authors' own experiences provide insider hints such as "Never tell your audience you're
nervous" and "Present more message and less information."
Table of Contents
I. The Basics
1. Presentation Speaking
The Real World of Presentation Speaking
What Is Presentation Speaking?
Basic Principles of Presentation Speaking
How Communication Works
Becoming an Effective Speaker
2. Listening and Critical Thinking
What Is Critical Thinking?
Critical Thinking Habits
3. Building Presentation Confidence
What Is Presentation Anxiety?
Becoming a Confident Speaker
The Triangle of Terror
Just Do It
II. Preparation
4. Purpose and Topic
Topic Versus Purpose
Determining Your Purpose
From Purpose to Topic
5. Audience Analysis and Adaptation
Audience-Focused Communication
Researching Your Audience
Gathering Audience Information
Analyzing and Adapting to Your Audience
Mid-Presentation Adaptation
6. Speaker Credibility and Ethics
Components of Speaker Credibility
Developing Credibility
Ethos and Ethics
Good Speeches by Good Speakers
The Good Audience
7. Logistics and Occasion
Why Place and Occasion Matter
Logistics
Occasion
Dress and Appearance
Link Purpose, Audience, and Place
III. Content and Organization
8. Supporting Material
Support Your Ideas
Research Strategies
Documentation
9. Organization
Why Organization Matters
How to Get Organized
Organizational Patterns
Match the Format to the Content
10. Organizational Tools
Getting Ready to Outline
The Formal Outline
Connecting Your Key Points
Creative Organization
11. Introductions and Conclusions
Introduction as Mini-Presentations
Ways to Begin
Starting Strong
Last Impressions Last
Conclusions as Mini-Presentations
Ways to End
Ending Effectively
12. Engaging Language
The Power and Perils of Language
The Nature of Language
Style
Presentation Principles and Language
13. Generating Interest
Overcoming Audience Disinterest
The Power of Stories
The Value of Humor
The Benefits of Audience Participation
Break the Rules
IV. Performance
14. Performance and Practice
Choosing How to Deliver Your Presentation
Practice
Mid-Performance Decisions
15. Vocal Delivery
Developing an Effective Speaking Voice
Components of an Effective Voice
Clarity and Correctness
16. Physical Delivery
Making a Good Physical Impression
Delivering Mediated Presentations
Putting It All Together
17. Presentation Aids
How Presentation Aids Can Help You
Messages and Media
Selecting the Media
Visual Design Principles
Handling Your Presentation Aids
18. Developing Informative Presentations
What Is an Informative Presentation?
Informative Strategies
Insider Secrets of Informative Presentations
19. Understanding Persuasion
What Is Persuasion?
The Dynamics of Persuasion
Why Does Persuasion Work?
Applying Marketing Concepts to Persuasion
20. Developing Persuasive Presentations
Purposeful Persuasion
Organizing Your Persuasive Presentation
Fallacies of Argument
21. Developing Special Presentations
Special Presentations
Introducing a Presenter
Welcoming an Audience
Making a Toast
Delivering a Eulogy
Sales Presentations
Humorous Presentations
Answering Audience Questions
Impromptu Speaking
22. Developing Group Presentations
What Are Groups?
Types of Groups
Presenting in Virtual Groups
