Peggy Noonan, covers the political beat for Time, writes a monthly column for Good Housekeeping, and lectures
extensively throughout the country. She has written speeches for Presidents Bush and Reagan, as well as Fortune
500 CEOs. She lives in New York with her son.
Summary
For anyone who fears the thought of writing and giving a speech--be it to business associates, or at a wedding--help
is at hand. Acclaimed presidential speechwriter Peggy Noonan shares her secrets to becoming a confidence, persuasive
speaker demystifying topics including:
Finding you own authentic voice
Developing a text that interest you
Acing the all-important first paragraph
Using logic to move your audience
Creating, developing, and reinventing the "core speech" for diverse audiences
Strengthening your speech with a vital element: humor
Winnowing your thought down to the essentials
Handling professional jargon, clichés, and the sound bite syndrome
Presenting your speech in the best way
Collecting intellectual income--conversing your speech treasures
Breaking all the rules and still succeeding
Reading for inspiration--how to use the excellence of others
Complete with lessons, tips and memorable examples, On Speaking Well shows us how to create forceful, persuasive,
relevant speeches that will resonate with our audiences. Engaging, informative, and always entertaining, this is
undoubtedly the authoritative how-to guide for anyone writing or giving a speech
