Students practice and apply communication skills from the first to the last chapter! As students prepare, present,
and evaluate a speaking project, they learn essential communication skills and concepts. Each chapter also raises
an essential question and end-of-chapter activities direct students to respond to the question and reflect on their
learning.
Features
We collaborated with exemplary speech communication educators from across the
United States to develop a unique text that is exciting for both students and teachers.
Project-based, active learning
Essential questions to engage students in critical thinking
Exceptional coverage of group communication, mass communication, and technology
Past and present features in each chapter to provide an historical context
Special focus on cultural and gender communication issues