The goal of this book is to help users recognize and improve evaluation quality. Each of the core chapters presents one attribute of quality and its accompanying standards. After an introductory overview to the attribute and the introduction of a case scenario, individual standard sections provide clarification and rationales, specific considerations for implementation, and some hazards to try to avoid. To help illustrate how standards are used, each standard section ends with an application of the case scenario. Taken all together, the applications tell the story of how evaluation quality is constructed in specific situations.