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Corporate Information Strategy and Management : The Challenges of Managing in a Network Economy
Corporate Information Strategy and Management : The Challenges of Managing in a Network Economy
Author: Applegate, Lynda M. / Austin, Robert D. / McFarlan, F. Warren
Edition/Copyright: 6TH 03
ISBN: 0-07-245665-5
Publisher: Richard D. Irwin, Inc.
Type: Paperback
Used Print:  $118.00
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Author Bio
Summary
Table of Contents
 
  Author Bio

Applegate, Lynda M. : Harvard Business School

Austin, Robert D. : Harvard Business School

McFarlan, F. Warren : Harvard Business School

 
  Summary

Corporate Information Strategy and Management: The Challenges of Managing in the Internet Age, 6/E is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. It is a paperback derivative product that contains the same text portion found in Corporate Information Strategy and Management: Text and Cases, 6/e, but without the Harvard cases.

  • New Chapter on valuation methodology for investments in e-Business initiatives. A popular topic today because business units are requiring IT departments to provide some form of ROI to justify the years long investment in upgrading systems
  • Modular approach provides flexibility in teaching and organizing course content
  • Strong author team from Harvard Business School, well respected worldwide
  • Coverage of the Internet and the convergence of communications
  • Short, concise chapters that concentrate on current needs of students/IT professionals
  • Chapters on information partnerships, security and privacy
  • Strong focus on IT strategy for senior executives
 
  Table of Contents

Introduction: The Challenges of Managing in the Information Age

Module 1: Information and Strategy

Section 1-1. Effects of IT on Strategy and Competition: Historical Perspectives
Section 1-2. Electronic Commerce: Trends and Opportunities

Module 2: Information and Organization

Section 2-1. Crafting Information Age Business Models
Section 2-2. Developing Information Age Capabilities
Section 2-3. Designing Digital Business Infrastructure
Section 2-4. Valuing Investments in a Digital Infrastructure

Module 3: Building Robust Operating Capabilities

Section 3-1. Understanding Internetworking Architectures
Section 3-2. Assuring Reliable and Secure IT Service Delivery
Section 3-3. Managing Diverse IT Infrastructures
Section 3-4. Operating and Innovating: Balancing Control and Agility

Module 4: Implementation

Section 4-1. Organizing and Leading the Information Technology Function
Section 4-2. Managing IT Outsourcing
Section 4-3. A Portfolio Approach to Information Technology Development

Conclusion: The Challenges of Managing in the Information Age Revisited

 

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