Jeffrey J. Fox is the founder of Fox and Co., Inc., a premier marketing consulting company, serving over sixty companies in sixty industries and head-quartered in Avon, Connecticut. Prior to starting Fox and Co., Mr. Fox was VP of Marketing and Corporate VP of Loctite Corporation. He was also Director of Marketing for the wine division of Pillsbury, and held various senior marketing posts at Heublein, Inc., including Director of New Products. Fox is the winner of Sales and Marketing Management magazine's Oustanding Marketer Award and the National Industrial Distributors Award as the Nation's Best Industrial Marketer. A graduate of Harvard Business School, he is the subject of a Harvard Business School case study that is rated one of the top one hundred case studies and is thought to be the most widely taught marketing case in the world. He has been featured in The Wall Street Journal, Business Marketing, and numerous other publications, and he is a member of the Board of Trustees at Trinity College in Hartford. He lives in Connecticut. Jeffrey J. Fox is the founder of Fox and Co., Inc., a premier marketing consulting company in Avon, Connecticut, serving over sixty companies in sixty industries. Prior to starting Fox and Co., he was VP of Marketing and Corporate VP of Loctite Corporation. Fox is the subject of a Harvard Business School case study that is rated one of the top 100 case studies, and is thought to be the most widely taught marketing case in the world. Fox earned his MBA at Harvard Business School. He lives in Connecticut.

In recent years, the CEO's position within the typical high-profile company has been receiving more media attention than ever before. The job and paycheck of a CEO can quickly turn a relatively unknown top-level manager into a powerful international business leader with celebrity status. But how do those people get so lucky? What's their secret? Employees and recent graduates everywhere are asking, How can I get ahead? How can I become CEO? This book has the answers. In How to Become CEO, consultant Jeffrey Fox has written an insightful handbook of traits to develop for all generations of CEO aspirants-or for anyone who wants to get ahead in today's business world. Open it to any page and find a short, provocative piece of brutally honest advice written in a conversational tone. Each of the seventy-five "rules" focuses on a specific action that should be taken, a trait that needs to be developed, or a prohibition to follow. The words never and always are used frequently. These are smart, no-nonsense business messages that are meant to be revisited in your rise to the top. But don't think for a moment that this is a cynical book. Rather, it is one of hard-headed idealism that will empower you to develop the qualities that are required of leaders: vision, persistence, integrity, and respect for superiors, subordinates, peers, and self. Anyone looking to climb the corporate ladder will be grateful for Fox's direct, pithy advice-the essentials to follow if you want to reach the top.